Project Overview: End-to-end Branding & Digital Marketing
Trio Group that has been operational in various business domains over the past several years recently announced a new venture in the food industry. Under the brand name Spiceat, the company offers a range of ground and blended spices and spice mixtures that are especially prepared to enhance taste,
flavours and aromas of popular Indian cuisines. Brand owners approached Sparkles9 Media for the entire package that included everything from logo, web design & development, branding, to social media marketing.
Taking into consideration the client’s specific ideas regarding their brand’s logo, our team delivered a fabulous logo for creating their first online impression
Web Design & Development
Our experienced web development team delivered a responsive, user-friendly, WordPress site that has an SEO-friendly structure
Branding & Package Design
Along with a variety of innovative branding strategies, our creative team presented a fabulous package design for exceptional branding
Engaging content that connects us better with our target audience, both enterprise buyers and general public, was the best communication strategy
Initially with the basic SEO set-up and later with an expert SEO package, our team helped Spiceat to drive high value traffic and improve Google ranking
Social Media Marketing
Innovative social media campaigns let the brand experience better customer engagement and followers on Facebook, Twitter, Instagram and Pinterest
We delivered a responsive, mobile-friendly, SEO-compatible WordPress website to attract and engage Spiceat’s target audience
Keeping our focus much beyond just the logo and brand name, brand awareness and brand management strategies of our team delivered great results shortly
With unique strategies, we took the challenge of establishing and managing Spceat’s online reputation within high competition of several Indian spice brands
Result: What have we delivered?
Our team started with logo designing and then took up website designing and development. A responsive WordPress website was developed, with an aim to offer visitors the best UI/UX. Web design is theme based and thus the overall website looks great. While Marathi brochure with an added value of our special recipes, social media creatives and videos were chosen as the initial branding tools,
product packaging was the most important customer touch points that we picked up under branding, as it plays an important role in retail sale.
Innovative brand promotion ideas and paid Facebook ads resulted in strong social media presence and better user engagement.